About Drift Creative

Drift Creative was built on one simple belief: great marketing should do more than look good—it should drive real business growth.

I’m Kit Furderer, founder and Creative Director of Drift Creative. For more than 20 years, I’ve helped businesses build stronger brands through photography, video production, website design, SEO, paid advertising, content marketing, and creative strategy. I’ve worked with startups, family-owned businesses, nationally recognized brands, and Fortune 500 companies, creating marketing that not only captures attention but delivers measurable results.

Throughout my career I’ve led creative teams, developed award-winning marketing campaigns, redesigned websites, managed millions of dollars in online revenue, and helped brands grow through organic search, paid advertising, email marketing, social media, and compelling visual storytelling.

Today, Drift Creative combines all of those disciplines into one boutique creative agency focused on helping businesses stand out in an increasingly crowded digital world.

A Different Kind of Creative Partner

Most agencies specialize in one thing.

Some build websites.

Some shoot video.

Some manage social media.

Some focus on SEO.

At Drift Creative, everything works together.

Every photo, video, website, advertisement, blog post, and social campaign is created with one goal in mind: building a stronger brand that attracts customers and generates long-term growth.

Because I personally handle every project, clients receive the experience of a seasoned Creative Director without the layers, delays, or inflated costs that often come with large agencies.

Experience That Spans Industries

Over the past two decades I’ve had the opportunity to work across an incredibly diverse range of industries, including:

• Tourism & Hospitality
• Manufacturing
• Apparel & Fashion
• Outdoor & Adventure Brands
• Financial Services
• Restaurants & Local Businesses
• Sporting Goods
• Automotive
• Marine & Watersports
• Ecommerce
• Nonprofits
• Lifestyle Brands

Whether I’m creating a commercial for a local business, designing a high-performance WordPress website, photographing products, managing Google Ads, or building an SEO strategy, every project starts with understanding what makes that business unique.

What I Do

Drift Creative offers full-service creative and digital marketing, including:

• Professional Photography
• Commercial Video Production
• Drone Photography & Video
• WordPress Website Design
• Search Engine Optimization (SEO)
• Google Ads Management
• Meta Advertising
• Branding & Identity Design
• Social Media Content Creation
• Email Marketing
• Content Strategy
• Product Photography
• Creative Direction
• Marketing Consulting

Creativity Has Always Been Part of My Life

Long before I became a Creative Director, I was simply an artist.

I’ve always been drawn to creating—whether that’s behind a camera, designing a brand, writing, filming, or playing music. Creativity isn’t just my profession; it’s how I experience the world.

Outside of work, I’m a husband and proud father of two incredible kids who inspire me every day. Family is at the center of everything I do, and it reminds me that the best businesses are built on genuine relationships and trust.

When I’m not working with clients, you’ll usually find me exploring the outdoors, surfing, hiking coastal trails, traveling somewhere new, searching for fossilized shark teeth along the beach, creating artwork, or playing guitar. Those experiences fuel my creativity and give me fresh perspectives that I bring back into every project.

Why Drift Creative?

The name “Drift” represents movement, exploration, and discovering new opportunities.

The best ideas rarely happen sitting behind a desk—they come from experiences, conversations, adventures, and seeing the world differently.

That’s the philosophy behind Drift Creative.

I don’t believe in cookie-cutter marketing or one-size-fits-all strategies. Every business has its own story, audience, and goals. My job is to uncover what makes your business remarkable and turn that into photography, video, websites, and marketing that people actually remember.

Whether you’re launching a new business, refreshing your brand, or looking to grow through better content and smarter digital marketing, Drift Creative is here to help you make an impact.

Let’s Build Something Great

If you’re looking for a creative partner who combines strategic thinking with high-end design, photography, video production, and digital marketing experience, I’d love to hear your story.

Let’s create work that not only looks incredible—but grows your business.